Aioby vs Facebook Marketplace: A Structured Local Presence, Not Just a Feed Post
aiobyFacebook Marketplace lets people buy and sell within Facebook’s existing social graph — huge built-in reach, chat via Messenger, no separate app to open. Aioby is a dedicated local marketplace where every listing sits on a real, structured profile with categories, reviews and 15 listing types, not a tab bolted onto a social feed.
Last updated: 23 September 2026.
At a Glance
| Facebook Marketplace | Aioby | |
|---|---|---|
| Best for | Fast reach among people already using Facebook | A structured, findable local business or seller presence |
| Free to list | Yes, with Facebook’s separate paid ads system optional | Yes, unlimited listings, no commission |
| Built-in social graph | Yes — your existing Facebook friends and local groups | Its own follow/feed system, built around business discovery |
| Structured categories, browse by city | Limited — mostly feed and search-driven | Core to the platform — browse by category and city |
| Beyond used items/products | Mostly items and vehicles | 15 listing types — services, jobs, property, events and more |
| Requires an account on the parent platform | Yes — a Facebook account | No — Aioby is independent, its own login |
Where Each Is Stronger
Facebook Marketplace — an enormous existing user base already logged in and browsing, zero-friction posting, and chat through Messenger people already use daily. For pure reach on a single item, that is hard to beat.
Aioby — built specifically around structured local discovery: real categories, city-based browsing, and a profile that carries reviews, response rate and every other listing that seller or business has — not just a single feed post. The honest trade-off is reach: Facebook Marketplace’s built-in audience is far larger.
Who Should Use What
| If you are… | Start with | Then add |
|---|---|---|
| Selling one item and want the fastest possible reach | Facebook Marketplace | Aioby too — it costs nothing extra |
| Building a real, structured local business presence | Aioby | Facebook Marketplace for extra reach on individual items |
| Don’t want to use a Facebook account for selling | Aioby — independent login | — |
What Aioby Costs
Listing anything is free, with no commission on a sale. Optional extras: Growth at ₹29 a month (₹249 a year), Growth Plus at ₹79 a month (₹599 a year), Featured Boosts from ₹5, and ad campaigns from ₹9 — all launch prices, and nothing is pre-ticked or required. See Aioby pricing for the current numbers.
Facebook Marketplace is free to post to, with Meta’s separate paid advertising system available if you want extra reach. Platform features and policies on both sides change over time — treat the details here as a general guide.
Frequently Asked Questions
Does Aioby charge a fee like Facebook Marketplace might for boosted listings?
Aioby does not currently charge a commission on sales. Optional visibility Boosts and ads are separate, paid extras — never required.
Do I need a Facebook account to use Aioby?
No — Aioby has its own independent login and profile.
Can I list the same item on both?
Yes — there is no reason not to use both for maximum reach.
Does Aioby have categories and city-based browsing like a directory?
Yes — that structured discovery is core to Aioby, versus Marketplace’s feed- and search-driven browsing.
Which has the bigger existing audience?
Facebook Marketplace, by a wide margin — it inherits Facebook’s enormous existing user base.
Can I sell more than used items and vehicles on Aioby?
Yes — 15 listing types in total, including services, jobs, property and events, all under one profile.
Explore more: browse used items on Aioby, selling on Aioby with zero commission, or create your free profile now.