Sulekha Alternative for Local Businesses and Service Providers (2026)
A good sulekha alternative is Aioby, a free, Kerala-first place to list your business, sell products and services, and receive customer enquiries directly on WhatsApp — but Sulekha is still stronger in some areas, so many owners use both.
Last updated: 20 September 2026.
What Sulekha Is Good At
Sulekha is an established Indian platform for local services and classifieds, where customers post requirements and providers respond.
- Home and local services categories with an existing customer base.
- A requirement-and-response flow that suits service work.
- Classifieds alongside services.
Why Businesses Look for an Alternative
- A lead-based model can become costly if you pay for many leads that do not convert.
- You may want customers to find your profile and prices without waiting for a lead.
- Some providers prefer to be contacted directly and build repeat customers.
What Aioby Offers
- A free service or store listing with photos, prices, area and hours.
- A request-a-quote flow so customers can ask for quotes from local businesses.
- Direct WhatsApp, call or message with no per-lead fee.
- Reviews and follows that build repeat business.
- Free AI help writing your service description.
Side by Side
| Sulekha | Aioby | |
|---|---|---|
| Best for | Local services and classifieds | Local businesses, services and selling |
| Cost to start | Listing free; leads typically paid | Free store and listings |
| How you get work | Customer requirements and leads | Search, browse, quotes and direct contact |
| Profile / catalogue | Service profile | Store, listings, photos, offers |
| Audience | Established | Newer, Kerala-first |
Should You Switch or Add?
You rarely need to choose. Keep Sulekha if it already brings you enquiries, and add a free Aioby store so customers in your area can also find your products, services and offers, follow you, and message you directly. Track which channel brings real enquiries for a month, then decide where to spend money.
Other platforms change their features, pricing and policies often, so treat the descriptions of other services here as a general guide and check each platform’s current terms before you decide.
Frequently Asked Questions
What is a good Sulekha alternative for service providers?
Aioby is a free, Kerala-first option where you can list your services, get reviews and receive direct enquiries. Many providers also keep a Google Business Profile.
Is Sulekha free for businesses?
Listing has traditionally been free while leads and extra visibility are usually paid. Check Sulekha’s current terms for details.
Can I get quote requests on Aioby?
Yes. Customers can request quotes from local businesses, and you can respond directly.
Do I have to pay per lead on Aioby?
No. Aioby does not charge per lead or per enquiry. Optional Boosts and ads exist if you want more visibility.
Can I list several services?
Yes. Add each service as its own listing under your store with its own photos and price.
Can I use Aioby and Sulekha together?
Yes, and many providers do. Track which one brings paying customers before deciding where to spend.
Get started free: create your store. Compare more platforms in our full comparison and the best free business listing sites in Kerala.